Services

What We Do

Using Tivital's many years of experience across a variety of roles, we are able to provide services ranging from Interim Management through to individual services tailored to meet your needs. Services include:

Proposition Development

Technology vs USP vs Value Proposition. Within many companies, these elements of a customer ‘pitch’ can often be confused. Many companies talk about their technology as though it is a proposition, and therefore assumes that customers see value in their technology, rather than the value that can be derived from their technology. Similarly, many companies find it difficult to articulate their USP and against whom. This can especially be true for highly technical solutions such as Confluent Cloud or Platform.

Additionally, many companies sell their solution to a specific customer or once in a particular market but fail to make it a repeatable solution with a proposition that can be sold many times over in each segment.

Tivital has many years of experience in value proposition development through a range of product and bid management roles in Corporates and entrepreneurial start-ups.

Using the Value Proposition Canvas methodology, Tivital can support your team to develop your customer-specific propositions in a way that clearly demonstrate to customers your value and differentiation against the competition, as well as create repeatable, market-specific propositions.

As well as customer propositions, the work can also include proposition development for partner programmes by sector.

Product Management & NPI

The development and introduction of new products and services can often be the most challenging part of a product manager's role.

Tivital has many years of experience of ongoing product management and NPI, in large multinational organisations as well as smaller early-stage companies.

We are able to support you with a range of services including:

Interim Product Management
Roadmapping
Lead release planning and development programmes
Product launch, lifecycle and end of life planning
Proposition development and product marketing
Partner management

Although these services can be applied to any market, Tivital has specific expertise in areas such as:

Internet of Things
Robotic Process Automation
Workforce mobilisation and digitisation

Market and Stakeholder Mapping

It is often difficult for organisations to know which opportunities they should be pursuing. Often an opportunity will come out of nowhere and companies will spend significant budget in developing a proposal, only to fall at the first hurdle, because they do not have a clear understanding of the customer or how the opportunity relates to the current challenges the customer is facing.

Tivital can support you by developing Customer Stakeholder maps for a variety of organisations, which will inform a medium to long term business development strategy as well as qualify immediate opportunities. The mapping can provide:

Stakeholder map for a given organisation covering: Customer, Sponsor, End Users, Decision Makers, Assurers, Delivery Agents, Partners & Suppliers and Change Agents
Known current and future programmes, programme sponsors and existing vendors
Identify current business challenges and potential impacts where possible

This work would include breaking down each sector into targeted customers and opportunities. A Defence example would identify the above for Defence Medical, Front Line Commands, Defence Support and its Supply Chain, as well as prime contractors such as Airbus, Babcock and BAE Systems. For each area, the discovery work would identify the stakeholders, programmes and challenges faced by each area.

Market and Stakeholder Mapping

Stakeholder map for a given organisation covering: Customer, Sponsor, End Users, Decision Makers, Assurers, Delivery Agents, Partners & Suppliers and Change Agents
Known current and future programmes, programme sponsors and existing vendors
Identify current business challenges and potential impacts where possible

Customer Introductions

Following on from both the proposition development work and stakeholder mapping, Tivital can also provide facilitated customer introductions where needed.

We recognise that we can save organisations significant money in removing the need for generic lead generation programmes, as well as reducing the ‘time to introduction’ through being able to access the right people with the right proposition.

Facilitated Customer Workshops

Linked to both the value proposition and stakeholder mapping work above, Tivital can arrange and facilitate customer ‘design sprint’ workshops to help customers and therefore indirectly yourselves, to clearly define and document their challenges and map out the dependencies, inter-decennaries and scenarios that would lead to successful outcome in a sprint orientated / time boxed way.

Based upon the client’s availability, these sessions could be over one or two days and could include

Identify and outline the challenges
Brainstorm possible scenarios that lead to successful outcomes
Curate & prioritise on the challenges to be addressed
Define a possible prototype and storyboard.

Outputs from this workshop would usually include:

a list of prioritised challenges, based on business impact and time,
a short list where the customer needs help now
an opportunity to work with the customer on the top priority chosen to build the prototype service outlined in the workshop.
Information collected around decision points and scenarios
All supporting information from the workshop captured and shared with both the customer and Confluent.
A list of short, medium- and long-term business development opportunities for Confluent to pursue
An opportunity for further proposition development, targeted to the specific customer, based on a detailed understanding of the customers challenges and business approach

Bid Strategy Development and Bid Reviews

Having invested the time to understand and develop your value proposition and differentiation in the market, it is important to clearly articulate and leverage this when responding to a formal tender from a customer. In the public sector, it is likely that all significant business will be awarded via a formal process so that value for money can be demonstrated. In the private sector it is often a result of a relationship built over time and the demonstration of value created.

Tivital can:

Facilitate a session to identity the win themes for the bid and customise the generic value proposition to ensure that it directly matches the customers’ needs and maximises the likelihood of success.
Red team review proposals prior to submission

Digital, Business and Operational Transformation

Digital, Business and Operational Transformation is a hot topic for most private and public sector organisations as they strive to: increase revenues, reduce costs, improve customer service or better engage with their employees.

Tivital has experience in supporting clients with the definition and execution of their transformation programmes. This is not only the technical elements of those programmes but how an organisation changes their processes and operational models to be able to realise the benefits generated by the use of technology.

Innovation Leadership

B2B clients and consumers now expect their suppliers to demonstrate innovation as part of their ongoing relationship and constantly bringing innovation to their products and services. However, many companies struggle to do this on an ongoing basis or even at all.

If you are one of those organisations, Tivital is able to help you address these problems through a range of services that can include:

Interim Head of Innovation
Client Innovation Programme to demonstrate innovation to your business clients

Develop and implement programmes to create an innovative culture
Innovation Readiness Assessments
Open Innovation and innovation outreach programmes
Design and run internal innovation challenges
Horizon Scanning
Creation and ongoing management of an innovation radar and innovation funnel
Lead innovation development projects
Develop staff to manage the innovation function on an ongoing basis.